Professional employees of an organization require excellent communication skills in their business lives. This course provides step-by-step guidance for learning specific communication techniques that can help them improve those skills and achieve clarity and brevity in business communication. Using a 'four-part' approach to communication instruction i.e. explain it, try it, evaluate it, perfect it, will provide managers with the tools they need to become masterful communicators. The course caters a greater focus on "strategy through skill" and provides more opportunities for applying skills and insights to a broad range of fields for success in future careers in accounting, finance, marketing, management, human resource management, information systems, and telecommunications. The primary objective of this course is to acquaint the students with the essential elements of corporate communication. It deals with the key communication concepts in managerial communication, it highlights vital skills one needs to hone to communicate effectively in both business and non-business situations.
By the end of this certificate, you should be able to:
Introduction
Principles of Business Communication
Planning and Structure of Business Letter Writing
Presentation Skills
Presentations
Writing Proposals and Progress Reports
Proposals and Progress Reports
Resume
Effective Precis Writing
Short Reports
Long Reports
Job Application Letters
Note: SPA may cancel or postpone a certificate due to insufficient enrolment or unforeseen circumstances. In this case, the university will refund the fee.
